How to Export Google Search Console Data
A simple guide to exporting Google Search Console performance data for content planning.
How to export Google Search Console data
Short answer: Open Google Search Console, choose the property, go to Performance, set the date range, and export the queries and pages data as CSV files or a ZIP export.
Google Search Console data is one of the best starting points for content planning because it shows how Google is already testing your site. It can reveal content gaps, pages that need updates, query/page mismatches, internal link opportunities, and search terms that are better ignored.
Choose the right property
Use the property that matches the site, subdomain, or URL prefix you want to review. Mixed properties can make recommendations noisy because the export may include sections of a site that have different audiences, templates, goals, or languages.
If you manage more than one site, export each property separately. That keeps later reporting cleaner and makes it easier to compare search performance over time.
Export queries and pages
Queries show the language people use in Google. Pages show where Google is sending impressions. SearchTriage works best when both are available because content decisions usually depend on the relationship between a query and the page currently receiving impressions.
A query with impressions but no clicks may need a better matching page. A page with many impressions across scattered queries may need a clearer direct answer. A page that already ranks for a topic may be a better update target than a brand new article.
Keep the date range clear
A weekly or monthly export is easier to compare than a random date range. Note the start and end dates before you upload.
If you import overlapping ranges later, SearchTriage can update the canonical daily history without double-counting overlapping days. Clear date ranges still make reports easier to explain and review.
What to do after exporting
After exporting, upload the files into SearchTriage and review the opportunity queue. The goal is not to chase every query. The goal is to decide what to write, update, link, fix, brief, or ignore.
See how SearchTriage works for the full workflow.