SEO recommendations

SEO recommendations based on what Google is already showing you.

Useful SEO recommendations explain what to do, why it matters, which evidence supports the decision, and whether the signal is strong enough to act on.

SearchTriage turns Google Search Console exports into a prioritised queue of write, update, link, fix, ignore, and review decisions.

Recommendation anatomy

Every finding needs enough context to challenge it.

  • Decision: the action SearchTriage is proposing
  • Evidence: query, page, clicks, impressions, CTR, and position
  • Reason: why this action fits the signal and the site
  • Priority: how valuable the work may be
  • Confidence: how certain the interpretation is
  • Next step: a practical piece of work to review
Useful before impressive

What makes an SEO recommendation actionable?

It should be specific enough for a person to approve, reject, or turn into work without reopening the entire export.

It names the page or gap

The recommendation points to the ranking URL, missing page type, query cluster, or source and destination pages involved.

It shows the search evidence

Clicks, impressions, CTR, average position, date coverage, and query context make the reasoning inspectable.

It separates priority from confidence

A potentially valuable idea can still be uncertain. SearchTriage keeps those two judgements visible.

It respects business fit

A query is not automatically valuable because it has volume. Audience, offer, geography, and conversion intent matter.

It chooses one next action

Write, update, link, fix, ignore, or request human review. A vague list of possibilities is not a decision.

It remains reversible

Users can accept, defer, reject, complete, or delete work without SearchTriage changing the website automatically.

The decision set

Six ways to respond to a search signal.

More content is only one possible answer. SearchTriage is designed to choose the response that best fits the evidence.

Write
Create a distinct article, landing page, support document, comparison, use case, or FAQ.
Update
Improve the page Google already associates with the search instead of creating a competing URL.
Link
Add a useful internal path between related pages, clusters, and promising search landing pages.
Fix
Review search packaging, direct answers, headings, page fit, or another issue requiring correction.
Ignore
Keep a deliberate record of noisy, poor-fit, or low-value searches that should not consume time.
Human review
Ask for product, legal, technical, brand, or commercial judgement where the data cannot settle the decision.
Specific beats generic

The difference between advice and an action.

Weak outputEvidence-led recommendation
Improve SEO.Update the pricing-page title because it has strong impressions for a relevant comparison query but weak CTR.
Add more content.Add a concise FAQ section to the existing page because it already covers the intent and a new article would compete.
Build links.Add internal links from three related guides to a page already ranking in striking distance.
Target this keyword.Ignore the query because the searcher wants a free template the product does not offer.
Priority and confidence

Important does not always mean certain.

Priority estimates the potential value of acting. Confidence estimates how clearly the available data supports the interpretation. Keeping them separate prevents a high-upside but ambiguous idea from being presented as fact.

For example, a high-impression product query could be commercially important but still need human review if the ranking page and search intent are unclear.

Why ignore is a real output

Good recommendations protect your time.

An ignore decision records why a query is the wrong audience, wrong geography, too broad, already covered, or commercially weak. That stops the same distracting idea returning every week as if nobody had considered it.

Learn which search queries to ignore
Labelled example

One search signal, one defensible decision.

This fictional example shows how SearchTriage combines metrics, page context, and business fit.

Example recommendation

Create a support guide and link it to the feature page

The query "automated reminder wording examples" has 1,860 impressions and an average position of 17. The product feature page is ranking, but the searcher wants examples rather than a product overview.

Priority
Medium
Confidence
High
Decision
Write + link

Next action: prepare an examples-led brief, publish it as a support guide, and add a contextual link back to the reminder feature page.

From decision to delivery

Accepted recommendations become useful work.

Reports

Group the strongest findings into an audit that explains what changed, what matters, and what happens next.

Briefs

Turn an accepted opportunity into search intent, angle, outline, internal links, metadata, FAQs, and a human review checklist.

Drafts

Eligible plans can generate a review-ready draft grounded in the approved brief rather than a disconnected prompt.

Page updates

Carry title, metadata, direct-answer, section, and internal-link recommendations into a focused refresh.

Use your own search evidence

See which recommendations your GSC export supports.

Start with one import, review the reasoning, and keep only the decisions that make sense for your site and audience.

Explore the full GSC SEO audit, or compare recurring audit plans.